Yamada Shoten

"When we decided to release 900ml it was because we decided we need a mini bottle—1.8L is not always the right choice, it’s cumbersome and doesn’t travel well, doesn’t it in refrigerators anymore. So this is the smallest size we make and it’s one that encourages generosity of pours. It’s a great size for 3, sometimes even 4 people, lets two people have a good time and maybe even an extra glass or two the next day. It represents a spirit of generosity," kuramoto in training, Mr. Yamada said in a recent visit.

When Mr. Yamada (Jr) takes over the brewery from his parents one day, he wants to engage more with sake through the lens of gastronomy. There’s a concept of casual pairing— “this sake goes with food,” “does not fight with food”— but the concept of a perfect pairing is really new and unexplored. So in the future he wants to really develop and identify specific strong pairings for his sake, giving it a purposeful place at the table.