On the nose, it shows pineapple, candied sugar, and pear. On the palate it is juicy, soft and melting.
- RICE: Yamada Nishiki (from Shimane)
- YEAST: Proprietary Blend
- SEIMAIBUAI: 50%
- NIHONSHUDO: +5
- ABV: 15-16%
- ACIDITY: 1.7
- SHUBO: Sokujo
- PRESSING: Fune
- PASTEURIZATION: Once, in bottle
The Izumo Taisha is one of Japan’s most cherished shinto shrines, and the centerpiece of this small town. Mount Fuji is Japan’s national symbol. The brewery named their sake “Izumo Fuji” to celebrate both symbols, local and national.
In Japan, shrines have specific powers for which visitors pray. Izumo Taisha’s power is “en musubi,” “the tying of bonds.” Visiting the Izumo Taisha can bring you positive relationships in romance and in business. Locals joke that so many singles come to pray that they might not leave alone!
Unlike most craft breweries whose ownership can be traced back several generations over centuries, the Fuji Sake Brewery has a shorter but no less compelling history. The current president and brewmaster Toshiaki’s grandfather was working as a brewer for the previous family when its business began to fail. There were no other family members to step in so Imaoka-san’s grandfather stayed and turned the business around. He brokered a deal with the previous owners and made it his own.
Today, the Fuji Brewery is a strong and friendly family business. The brewery is bursting with energy, talent, success, and respect. In the summer of 2022, Imaoka-san will oversee a major renovation to expand capacity and upgrade equipment. Imaoka-san works as the toji with his tight and nimble team. In addition to Izumo Fuji, they make Joto Yuzu and Umeshu.